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Content

Design in the Real World


Design in the Real World



DESIGN IN THE REAL WORLD - LOGOS

Companies and other organisations rely on logos to convey information and create brand recognition. Their design is critical íV time, creativity, expertise and often, vast sums of money, are invested into their creation íV but what are the principles and elements of excellent logo design? This program explores various aspects of logo design including the various purposes for which logos are required, how they might be used and the different places they might be displayed, the logo design process and the importance of excellent communication with clients. Expert comments come from Deakin University lecturer Dr Meghan Kelly, commercial designers Stephen Davey and Chelsea Koetsveld, and one of her clients, business owner Nick McEwan-Hall.

DVD (With English Subtitles) / 2015 / (Middle Secondary - Professional) / 18 minutes

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DESIGN IN THE REAL WORLD - WEBSITES

Websites are the primary means of communication with the world for businesses and other organisations, governments, groups and individuals. They perform a range of functions and many considerations go into their design. This program explores the importance of effective and functional website design and the design process, including establishing a brief, creating base templates and style sheets, constructing and populating a site, testing and launch. Expert comments are provided by commercial designer Stephen Davey from Pagination, and Dr Meghan Kelly from Deakin University.

DVD (With English Subtitles) / 2015 / (Middle Secondary - Professional) / 18 minutes

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DESIGN X RAY - DESIGN IS EVERYWHERE

Will Wright (Game Designer), Dror Benshetrit (Industrial Designer), Tom Geismar and Sagi Haviv (Logo & Identity Designer), and Ivan Chermayeff (Designer, Illustrator & Artist) present their creative process of iconic designs that interact with people, from computer games; even an Island.

DVD / 2014 / (Senior High, College) / 23 minutes

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DESIGN X RAY - DESIGNERS IN THE PENTAGRAM

Three Partners in New York design firm Pentagram, Paula Scher, Natasha Jen, and Michael Bierut have successfully worked in different aspects of design; such as brand identity, the Android lock screen, packaging, and LED screen. They also discuss "good design" in this episode.

DVD / 2014 / (Senior High, College) / 23 minutes

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DESIGN X RAY - TECHNOLOGY AND DESIGN

This episode explores the creativity of Jake Barton (Interaction Designer), Masamichi Udagawa and Sigi Moeslinger (Industrial Designer), and Dustin Mierau (Chief Design Officer at Path) and how they work on even the simplest of projects with the user in mind.

DVD / 2014 / (Senior High, College) / 23 minutes

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EXTREME BY DESIGN

Directed by Ralph King Jr. and Michael Schwarz In a Stanford multidisciplinary, project-based course, student design teams are building a better world...one product at a time. EXTREME BY DESIGN follows Stanford business, engineering and medical students as they work in teams, using design thinking methods, to develop products and services that serve the needs of the world's poor. One student team works on a breathing device to keep babies alive in Bangladesh. Another seeks a way to store drinking water in Indonesia. The third team project is to design an IV medicine infusion pump. It's all part of the Design for Extreme Affordability course inspired and launched by the Stanford d.school. The film begins on the first day of the course and ends eight months later as one group of students returns to Asia to test their device amid plans to launch a startup. At a time of unprecedented global challenges EXTREME BY DESIGN shows the power of human-centered design in creating innovative, effective and sustainable solutions to the complex problems facing us. Reviews ~ "Truly inspiring!...[V]ividly illustrates the power of experiential learning and entrepreneurial spirit." - Dr. Tina Seelig, Professor of the Practice, Stanford School of Engineering ~ "The clock is ticking - 72 hours, 8 days, 10 weeks - and the problems seem overwhelming. Under extreme pressures, but with strong networks of support, Stanford graduate students from many different fields work on affordable solutions to the life and death problems of the world's poorest peoples. As they learn design, they readjust their values and their life goals. Riveting." - James Rodger Fleming, Chair and Professor of Science, Technology, and Society Program, Colby College, Author, Fixing the Sky: The Checkered History of Weather and Climate Control ~ "Outstanding examples of creative collaborations to design culturally and environmentally sensitive inventions and ways to continuously test and improve them. I am deeply impressed. What a fantastic way to learn and contribute to the world." - Dr. John D. Bransford, Shauna C. Larson Professor of the Learning Sciences, University of Washington at Seattle, Co-author of How People Learn and Preparing Teachers for a Changing World

DVD / 2013 / (Grades 6- 12, College, Adults) / 57 minutes

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DESIGN IS ONE

Directos: Kathy Brew & Roberto Guerra Italian-born Lella and Massimo Vignelli are among the world's most influential designers. Their contributions to the fields of industrial, graphic, and production design have resulted in iconic achievements in the development of corporate identity programs, home furnishing and interior design, architectural graphics, and publishing. Garnering international awards and recognition for over forty years, the Vingelli's have led the vanguard of innovative designers through their interdisciplinary mentorship. Throughout their career, their ambitious motto has been, "If you can't find it, design it." In 1965 Massimo brought the Helvetica typeface to the United States. Igniting an interest in the Vinelli's work, this design development lead to a series of notable projects: New York's subway signage and maps; the interior of Saint Peter's Church at Citicorp Center; Venini lamps; Heller dinnerware; furniture for Poltrona Frau; and branding initiatives for Knoll International, Bloomingdales, Saks Fifth Avenue, Ford, and American Airlines. Their work has covered such broad spectrum of industries and produced so many recognizable images that one could say the Vignellis have a distinct global identity, even though many do not recognize their names. Experts from the world of design including architects Richard Meier and Peter Eisenman, as well as graphic designers Milton Glaser, Michael Bierut, and Jessica Helfand, offer their anecdotes and memories of the Vignellis' work in Design is One. The film captures the Vingelli's intelligence and creativity, offering the audience intimate access into their everyday life and continuing work and a glimpse of their humanity, warmth and humor. Reviews ~ "A love letter about modern design and the Vignelli couple's 50-year marriage." - The Atlantic ~ "To leave an indelible impact on a whole nation of people is an accomplishment perhaps no other husband and wife team can claimíK the film capture(s) the often humorous and always insightful wisdom of design's first couple." - Dwell

DVD / 2012 / () / 79 minutes

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FASHION DESIGN CAREERS: DO YOU HAVE WHAT IT TAKES?

Do you have what it takes to be a fashion designer? Join eight up-and-coming fashion designers as they discuss the characteristics, traits, and skills needed to make it in the fashion industry. Candid interviews with young designers tackle questions about careers in fashion design, including: ~ What It Takes: What traits do you need to have? ~ Inspiration: Where do designers get ideas? ~ The Tough Stuff: What are the realities of being a fashion designer? ~ Success and Joy: What success have the designers received? Why do they love doing what they do? Only Available in Hong Kong.

DVD (Closed Captioned) / 2012 / (Grade 6-Adult) / 22 minutes

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TECH TOOLS: DESIGN

Design plays an important role in our lives, with Designers using technology to assist in developing products that we use and wear. The fusion of technology and design is imperative if we are to create practical and sustainable clothing and products. Exploring the first powered looms to graphic design and fiber optics, this episode takes you on a journey through the innovations across the design and textile industry. With the industrial revolution being the catalyst for change, the industry has pushed its way into the 21st century by keeping up with trends and consumer demand across the board. Influencing change in fashion, interiors and textiles, technological developments within the realm of design, mean a more efficient industry that allows designers the tools to be innovative.

DVD / 2012 / (Senior High, College) / 24 minutes

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GEOMETRY IN FLORAL DESIGN

All floral arrangements are based on a particular shape. This production discusses how to make a symmetrical equilateral triangular arrangement, a circular mound arrangement and a crescent arrangement. Along with how to create these arrangements, the main characteristics of many more arrangements are explained.

DVD / 2011 / () / 26 minutes

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INFLUENCES ON DESIGN

Many factors influence the design of products, systems or environments. Designers must consider how these factors will have an impact on their eventual users, environments and the wider world. Designers have to use materials sympathetically and consider the conflicting demands that moral, cultural, economic, and social values and needs can have in the planning and in the designing of products. In six independent chapters, this program explores the influences that culture, subculture, egalitarianism, global society, hedonism, and sustainability have on design. Packed with engaging imagery and real-life examples, this program will stimulate viewers to think about the influences on their design work. Please contact us for primary and secondary schools pricing.

DVD / 2011 / (Middle Secondary - Professional) / 16 minutes

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DESIGN: ALL ABOUT COLOR

Color has the ability to create emotion and influence our moods. Color is a powerful tool in interior design and fashion. Interior designer Brandi Hagen discusses: ~ History of color and the development of color theories ~ The color system: hue, value, and chroma ~ Color wheel ~ Warm & cool colors ~ Color schemes

DVD (Closed Captioned) / 2010 / (Grades 6-Adult) / 20 minutes

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DESIGN: THE ELEMENTS

The elements of design are the components that are used to create a complete design. Interior designer Brandi Hagen presents a basic overview of the elements of design applied to interiors and fashion, including: ~ Line: vertical, horizontal, diagonal, curved ~ Shape: symmetrical and asymmetrical ~ Texture: smooth, reflective, rough, matte ~ Color: hue, value, chroma

DVD (Closed Captioned) / 2010 / (Grades 6-Adult) / 20 minutes

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DESIGNING FOR THE USER: INCLUSIVE DESIGN FOR GRAPHICS & RESISTANT MATERIALS

Learn how to create products that meet user need and are inclusive. Designers explain how they: research their market; consider the values and needs of their users and work with ergonomic and anthropometric data. The resource also explores how designers are responding to the challenges of demographic change and inclusive design. It provides examples relevant for resistant materials, product design and graphics courses.

DVD / 2010 / (KS 3-5) / 35 minutes

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DEVELOPING A DESIGN BRIEF

This Australian-made, curriculum fit program introduces the design process so that students will be able to design, produce and evaluate quality solutions that respond to identified opportunities and needs. Through case studies of two new products, new sports gear 'Syco XT', and the new 'D Tek' pump, we explain the need to justify solutions and to responsibly, safely and creatively select materials, tools and techniques. We examine skills in design processes, design theory and the work of designers, discovering how designers research, experiment, and communicate creative design ideas and solutions. Please contact us for primary and secondary schools pricing.

DVD / 2010 / (Junior Secondary - Middle Secondary) / 26 minutes

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DESIGNING WITH RECYCLED MATERIALS

This resource looks at why and how specific plastics are recycled, regenerated and tested to fulfil the required characteristics for modern sustainable products. Includes: a chair made from Sony Playstations and washing machines that use parts made from recycled fridge plastic. The DVD also shows how new technology is used to process and convert waste products into high-grade polymers. We then see these plastics undergo destructive and non-destructive tests to identify their properties and characteristics.

DVD / 2009 / (KS 3-5) / 33 minutes

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INDUSTRIAL DESIGN AND TESTING: DESIGNING FOR INNOVATION AND SAFETY

A fantastic way to bring real and relevant industrial design into the classroom illustrating some of the considerations designers have to take into account. Footage of physical and virtual tests, filmed at Volvo's crash testing facility, will provide an excellent starting point for students when testing, evaluating and modifying their own designs. It also reinforces how engineers work collaboratively with designers to ensure that new technologies are harnessed with aesthetics.

DVD / 2009 / (KS 3-5) / 25 minutes

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PRODUCT DESIGN & MASS MANUFACTURE: DESIGN OPTIMIZATION

Explains the design process within one easy context, from client brief to finished product. It shows how designers; work to budget, meet consumer needs, research existing products and use primary and secondary data. It explores the role of aesthetics and function, the importance of ergonomics and anthropometrics and the benefits of using CAD/CAM in testing, modelling and rapid prototyping to reduce cost, material and time.

DVD / 2009 / (KS 3-5) / 25 minutes

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PRODUCT DESIGN, TESTING AND MODIFICATION: TRUNKI

Designing products that meet rigorous safety standards is an increasingly important skill íV especially when it comes to products used by children. Trunki, the child's pull along suitcase, may have failed the BBC Dragon's Den test, but thanks to further testing and modification it's now taking the world by storm. We film with the product designer and at one of the world's leading test centres, to find out about the different tests carried out on children's products, why calibrating equipment is so important and how clever design reduced costs and time to market. Includes footage of rotational and injection moulding and mechanical and physical tests

DVD / 2009 / (KS 3-5) / 25 minutes

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SUSTAINABLE DESIGN (VOLVO): LIFE CYCLE ASSESSMENT

This programme provides a thorough insight into how industry is adapting its design and manufacturing methods to consider social, moral and ethical implications. It demonstrates how Volvo are: eliminating emissions, reducing energy consumption and minimising waste to reduce the carbon footprint of their cars during manufacture, use and at "end of life". The importance of choosing sustainable materials is clearly explained as is the consideration of the product's life cycle.

DVD / 2009 / (KS 3-5) / 26 minutes

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ART APPRECIATION, THE - THE ART OF DESIGN 1

Here viewers see: "Graphics" by Jonathan Barnbrook; "Animatronics" by the Jim Henson Creature Workshop Team; "Handihaler Inhaler for Asthmatics" by Therefore Design; the "Psion 5 Handheld Computer" by Kinneir Dufort;"Earth Galleries Exhibition" by Event Communications;the "Cable & Wireless Adventure Powerboat" by John Walker. Review ~ "Recommended. These fascinating and eclectic programs take viewers behind-the-scenes to show the processes used by some of the world's finest designers. In the 21st century, art, design, and technology are all coming together. In general, the examples of ingenuity and expertise are spellbinding, effectively demonstrating the creative process. Enjoyable and inspiring for adults and young adults, these programs would definitely inspire science fair entries." -EMR Online

DVD / 2004 / (Junior High, Senior High, College, Adult) / 30 minutes

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ART APPRECIATION, THE - THE ART OF DESIGN 2

This program presents the Ford "Ka" by the Ford Design Team; the "Mekong Wheelchair" by Motivation; the "Rolls-Royce 3-Shaft Engine" by Geoff Wilde and Rob Howe; "RAC Control Center" by Nicholas Grimshaw; "Automated Teller Machines" by NCR Design; "Team Fashion" by Ally Cappellino.

DVD / 2004 / (Junior High, Senior High, College, Adult) / 30 minutes

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ELEMENTS & PRINCIPLES OF DESIGN

How is it a room, a work of art or even a garment can give an impression of relaxation and comfort, while another seems formal and dignified, while yet another can be minimal, cold and rigid? Learn how the different elements and principles of design affect our senses and emotions through the use of line, shape, form, texture, color, balance, rhythm, emphasis, proportion, scale and harmony. Whether it is through furniture, printed materials, apparel or even nature, a design can communicate many different attitudes, feelings and concepts.

CD-ROM (Win, PowerPoint Presentation (30 slides)) / 2004 / () /

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LANDSCAPE DESIGN

This presentation demonstrates multiple subject disciplines, involving professional collaborators. Explore artistic principles (repetition, balance, unity, dominance, scale) and artistic elements (form, texture, line, color). Discuss scientific and technical knowledge and skills used by landscape designers. Learn the five steps in the design process: site analysis, design program, schematic diagram, plan development and project installation. Understand the complexities of presenting ideas for landscape design after listening to a garden designer, landscape contractor and landscape architect.

DVD / 2004 / () / 93 minutes

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PRINCIPLES OF INTERIORSCAPE DESIGN

Plants are used to enhance surroundings, screen views, direct traffic and soften lines in homes, businesses, restaurants and shopping malls. Learn basic design principles to create interesting and functional interior plantings. Explore the use of line, form, texture and color in selecting indoor plants.

CD-ROM (Win, PowerPoint Presentation (25 slides)) / 2004 / () /

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