BF01880553
SEXY INC.
By Sophie Bissonette

Are children being pushed prematurely into adulthood? SEXY INC. analyzes a worrying phenomenon: hypersexualization of our environment and its noxious effects on young people. In this illuminating inquiry by Quebec filmmaker Sophie Bissonnette, whose documentaries have won awards for three decades, psychologists, teachers and school nurses speak out and criticize a culture proving toxic to both girls and boys.

With a wealth of examples from music video, ads, fashion, and TV shows, the film gets to the nub of the problem, revealing how media and marketing target ever-younger audiences. Bissonnette's eye-opening presentation explores the daily barrage exposing children at earlier and earlier ages to sexualized and sexist images that objectify girls while promoting stereotypes obsessed with shopping and "looking hot." To push back, SEXY INC. offers adults helpful strategies for arming young people with critical skills and a sense of their own accomplishments and value. Girls in a peer group demonstrate insightful actions as they analyze online visuals and pop music icons.

Reviews
~ "Highly Recommendedˇ­Sexy Inc. uncovers the surreptitious power the media and advertisers wield over society's most vulnerable consumers ¨C children. ˇ­a must-see for teachers, parents, and others who work with adolescents. It is also an excellent resource for psychology and sociology courses." - Educational Media Reviews Online

"An illuminating look at the insidious relationship between overtly sexual advertising, girls' self-esteem, lack of sexual education, abuse and assault." - Brittany Shoot, Change.org

~ "A vital context and tool ˇ­ Especially relevant for undergraduate classes on gender, media and power. It will provide an excellent context for debating the highly divisive positions over representation, pornography and sex positive feminism." - Jonathan Zilberg, Leonardo Online

Award
~ UNICEF Award, International Educational Program Contest Japan Prize, Tokyo, Japan
DVD (Color)
36 minutes
2007
USD 250.00
 
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