By Bill McBride
Establishing a Powerful Online Presence features an overview of the basic factors involved in successful social media marketing. The DVD discusses why this particular marketing platform can be so effective in the health/fitness club industry. The DVD also looks at how digital marketing and selected social media channels can be used to further a club's brand and its online connection. In addition, the DVD reviews online deal purchasing and explains how it might fit into a club's operational strategy. The DVD also details how clubs can combine various social media to maximize their marketing efforts.
Among the topics covered:
~ Brick Marketing
~ Trending
~ Search, Listings, & Reputation Management: Why Is This So Important?
~ Define your key marketing objectives
~ Marketing tactics
~ Social Media Key Guidelines
~ Referrals, recommendations & revenues
~ Social media combined tactics
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