Examines the media strategies, on both sides, that have resulted in the US government's failure to take decisive action on global warming.
EVERYTHING'S COOL is a "toxic comedy" about the most dangerous chasm ever to emerge between scientific understanding and political action- Global Warming. The good news: America finally gets global warming; the chasm is closing and the debate is over. The bad news: the United States, the country that will determine the fate of the globe, must transform its fossil fuel based economy fast, (like in a minute).
While the industry funded naysayers sing what just might be their swan song of scientific doubt and deception, a group of self-appointed global warming messengers are on a life or death quest to find the iconic image, proper language, and points of leverage that will help the public go from understanding the urgency of the problem to creating the political will necessary to push for a new energy economy. Hold on -- this is bigger than changing your light bulbs.
EVERYTHING'S COOL features a renowned cast of scientists, journalists and actiivists including Step It Up's Bill McKibben, Pulitzer Prize winner Ross Gelbspan, The Weather Channel's Dr. Heidi Cullen, the "bad boys of environmentalism" Michael Shellenberger and Ted Nordhaus, and White House whistleblower Rick Piltz.
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